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Consumer Sentiment Analysis Early 2026

11 December 2025

Tourism NI’s Consumer Sentiment Analysis gives in depth analysis on consumer confidence, propensity to travel and consumer concerns.

The latest report, (Wave 18), tracks consumer sentiment in the Northern Ireland and Republic of Ireland Markets, measuring travel behaviour and travel intentions for the rest of 2025 and early 2026.

Find the full reports here. You will also find a summary of key findings, looking at January to September 2025 performance, travel intentions, value for money, impact of the cost of living, and outlook for 2026.

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