Developing and Promoting Your Experience for August Craft Month with Tourism NI
12 June 2025
Deadline: June 26, 2025
Are you a craft maker based on the island of Ireland planning to host an event during August Craft Month 2025? August Craft Month has partnered with Tourism NI to bring you expert insights into audience engagement, tourism trends, and how to create experiences that visitors will remember long after they leave.
Join us for this free and informative webinar on Thursday 26th June at 11am over zoom.
Whether you’re welcoming visitors into your studio, running a hands-on workshop, or organising a collaborative exhibition, this webinar is designed to help you develop and promote a truly memorable experience.
In this webinar, you will hear from Liz Steele, Tourism NI Culture and Heritage Manager and Emma Meikle, Tourism NI Industry Communications Officer who will discuss:
- how to develop and deliver a memorable event that reflects your unique craft business and skills
- how to meaningfully engage with your audience – before, during, and after your event – and build lasting connections with potential customers.
- demonstrate valuable insights into visitor behaviour and expectations, helping you better understand what customers are looking for
- provide advice and resources, with real-life examples to help you grow your visibility and impact.
This session is especially valuable for craft makers across the island of Ireland who are hosting an event during August Craft Month 2025.
Whether you’re new to event hosting or looking to deepen your visitor engagement, this webinar offers inspiration, guidance, and direct access to tourism expertise that can help you shine.
Don’t miss this opportunity to develop your event into a standout visitor experience and become part of a growing celebration of craft this August.
Taking place on Thursday 26th June at 11am over zoom, book your place here.
This session will be recorded and distributed afterwards so make sure to sign up! Time for a Q&A will be available.
If you have any questions, please email info@augustcraftmonth.org.
